Employee engagement is a critical factor that can significantly impact a company’s success and
overall performance. It refers to the emotional commitment and dedication employees have
towards their organization’s goals, values, and missions. Engaged employees are more likely to
be productive, innovative, and loyal, ultimately contributing to a positive work culture. In recent
years, the approach to employee engagement has evolved significantly, and businesses have
recognized the importance of incorporating team building activities to foster a cohesive and
motivated workforce. In this blog, we will explore the evolution of employee engagement, the
benefits of hiring external companies for team building activities, challenges faced in employee
engagement, and the top trends in 2023.
What is Employee Engagement?
Employee engagement is the level of enthusiasm and commitment an employee has towards
their work and the organization they work for. Engaged employees are passionate, motivated,
and aligned with the company’s objectives. They are more likely to go the extra mile, take
initiative, and be loyal to their employers.
Importance of Employee Engagement in Corporates:
A lot of team building companies, specially in India are striving to bring to the table innovative
and defining concepts that can not only improve employee engagement, but also impart a
positive outlook for employees to be content and happy about their work culture.
- Increased Productivity: Engaged employees are more productive, leading to improved
- Reduced Turnover: High levels of employee engagement can reduce staff turnover,
minimizing recruitment and training costs.
- Enhanced Innovation: Engaged employees are more likely to contribute innovative ideas
and solutions, driving company growth.
- Positive Work Culture: Engaged employees contribute to a positive work environment,
fostering teamwork and collaboration.
- Customer Satisfaction: Engaged employees provide better customer service, positively
impacting customer satisfaction.
Benefits of Hiring External Companies for Employee Engagement Activities:
While many organizations attempt to organize team-building activities internally, partnering with
external companies that specialize in corporate team building can offer several advantages:
- Expertise: Specialized team-building companies, like The Board Game Co. have a wealth
of experience and expertise in designing activities that effectively boost engagement.
- Customization: External companies can tailor activities to meet specific organizational
needs and objectives. The Board Game Co. offers a wide range of custom, tech-enabled
solutions which can cater to any team building or an employee engagement need.
- Fresh Perspective: External facilitators bring a fresh perspective that can inspire and
motivate employees in new ways. Team Building companies in Mumbai, are receiving all
kinds of team building briefs, ranging from pure engagement to delivering real time
outcomes out of workshops. Check out our tech-enabled Murder Mystery, which brings
about collaboration using fresh, next gen technology like VR and AR that makes an
engagement extremely immersive.
- Focus on Outcomes: Team Building companies focus on delivering tangible results and
measurable improvements in employee engagement. The Board Game Co.’s learning
based programs, aim at achieving specific outcomes. Be it collaboration, or just building
a positive outlook towards work, be it change management, or how to develop great
negotiation skills, we have it all!
Evolution of Employee Engagement:
The approach to employee engagement has undergone a transformation in recent years.
Previously seen as an HR initiative, it is now regarded as a strategic priority for business leaders.
The evolution can be traced through these stages:
- Transactional Engagement: Early approaches focused on basic rewards and recognition
for employee efforts.
- Emotional Engagement: Understanding the emotional needs of employees became
central to engagement strategies.
- Purpose-Driven Engagement: Employees are motivated when they understand how their
work contributes to the larger purpose of the organization.
- Holistic Engagement: A comprehensive approach, considering physical, emotional, and
mental well-being, emerged.
Employee Engagement Challenges & Barriers:
Despite its importance, employee engagement faces some challenges, especially in Indian
companies. These challenges include:
- Workload and Stress: High workloads and stress can hinder employee engagement.
- Communication Gaps: Inadequate communication from management can lead to
- Lack of Recognition: Employees who feel undervalued are less likely to be engaged.
- Limited Growth Opportunities: The absence of growth prospects can demotivate
Reasons for Low Employee Engagement in Corporates:
Low employee engagement can be attributed to various factors:
- Poor Leadership: Ineffective leadership can result in disengagement among employees.
- Unclear Expectations: Employees need clear goals and expectations to stay engaged.
- Inadequate Training: Insufficient training can lead to disengagement due to a lack of
confidence in performing tasks.
- Toxic Work Culture: A negative work culture can deter employees from being engaged.
Top Employee Engagement Trends in 2023
As we look ahead, several trends are expected to shape employee engagement in 2023:
- Hybrid Team Engagement: With employees working both remote and in-person, hybrid
team engagement is becoming more prevalent, innovative approaches to engage teams
working in a hybrid mode will gain prominence.
- Gamification: Incorporating gamified elements in team building activities can make the
engagement process more enjoyable and effective.
- Personalization: Tailoring engagement activities to individual preferences and needs will
become more common.
- Emphasis on Well-being: Organizations will focus on employee well-being to foster
higher levels of engagement and productivity.
Employee engagement has come a long way, from being a transactional process to a strategic
imperative. In 2023, businesses will continue to evolve their approaches, leveraging
team-building activities to foster a highly engaged and motivated workforce. By recognizing the
importance of employee engagement, overcoming challenges, and staying up-to-date with the
latest trends, organizations can achieve increased productivity, reduced turnover, and overall
success in the corporate world.